About Us
OUR MISSION
Good Stories Never End
OUR VISION
To Create the World's Best IP Value Chain for Content Creatives and to Become A World-Leading Cultural and Creative Platform
Watch Vision MovieWatch Vision MovieHistory
2025
YUEWEN's IP merchandise full-year GMV exceeded 1.1B CNY, more than double the 2024 figure and a new record
2023DEC.
YUEWEN announces the acquisition of the related assets of Tencent Animation and Comics; YUEWEN SHORT DRAMA launches the Galaxy Incubation Program
2023JUN.
YUEWEN launches an upgrade in its organizational structure: establishing four business units to embrace AI and enhance the IP Ecosystem
2023MAY.
Hou Xiaonan, President of YUEWEN and Vice President of the Platform and Content Group of Tencent, becomes CEO of YUEWEN
2021JUN.
The release of new mission vision and strategy
2020APR.
The change of the management team
2018OCT.
Acquisition of New Classics Media
2017NOV.
Launch of WebNovel: Overseas platform of YUEWEN
2017MAY.
YUEWEN's listing on the main board of HKEX
2015MAR.
Establishment of YUEWEN after the merger of Tencent Literature and Cloudary
2011
Launch of Qidian Reading
2010DEC.
Launch of QQ Reading
2003OCT.
Launch of the pioneering VIP membership
2002MAY.
Launch of qidian.com
Leadership
Social Responsibility
YUEWEN strikes a balance between economic gains and social impact, leading the way in corporate responsibility. Drawing on its core business, the group actively runs public welfare programs, encourages reading for all, promotes positive values, builds strong creative teams, and invests in talent development, all while contributing to a harmonious society and the flourishing of socialist culture.